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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. You are managing an AdWords campaign for your organization. You have two assistants who work with you to manage several ads through the Google AdWords Editor. You'd like to leave comments to items in the AdWords Editor to help communicate changes, inform your assistants, and allow them to respond to your queries. What's the correct path to leave a comment on an item in Google AdWords Editor?

A) You can add comments to items in Google AdWords Editor. Select the item in Google AdWords Editor and click Add Comment at the bottom of the tab.
B) You can add comments to items in Google AdWords Editor. Select the item in Google AdWords Editor and click Insert Comment from the Extras column.
C) You can't leave comments directly on items in Google AdWords Editor. You can use a Notepad document (or any document in .txt format) and attach it to items.
D) You can't leave comments directly on items in Google AdWords Editor. You can attach items, such as .txt or .doc items to leave notes.

2. Which of the following is the amount a user is comfortable spending on AdWords advertising each day?

A) Budget
B) Ad scheduling
C) Ad rotation
D) Frequency capping

3. Jerry has downloaded and installed the Google AdWords editor. He manages many ads for his company, but the web address for his company is changing. He needs a way to quickly and accurately edit the destination URL for his company's Google AdWords ads, without having to edit them each, individually. What's the best way for Jerry to edit the entire destination domain for his company?

A) Because Google needs to approve destination URL changes, Jerry will have to use the online Google AdWords editor, and wait for Google's approval.
B) Jerry can do this through the Google AdWords editor through Campaign Manager;by choosing all campaigns and then editing the domain URL for all campaigns.
C) Jerry can do this through the Google AdWords editor, with the Advanced Editing Tools and the Advanced URL Changes option.
D) Jerry can do this through Google AdWords editor and the Campaign Manager.

4. All Google AdWords are reviewed for the content and compliance with Google policy. If an advertiser creates an advertisement that is deemed to be adult in nature, which one of the following statements would not apply to the advertiser?

A) Non-family and adult ads won't appear on some sites and products in the Google Network that choose to accept only family safe ads.
B) Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.
C) Google does not accept adult ads.
D) Adult ads won't appear for search queries that aren't considered adult in nature, even if the query is used as a keyword in the campaign.

5. Which of the following allows you to prevent an ad from appearing in relation to certain phrases, or exact matches?

A) Negative match
B) Embedded match
C) Broad match
D) Exact match

Solutions: