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Salesforce AP-217 Exam Syllabus Topics:

SectionWeightObjectives
Discovery27%- Business process and system flow analysis in existing environments
- Integration of Media Cloud with third-party systems
- Solution scoping and SOW definition using Media Cloud capabilities
- Mapping use cases to Salesforce Media Cloud components
- Non-functional requirements identification for Media Cloud applications
Design53%- Solution design using industry best practices
- Flow design using Media Cloud ASM capabilities
- Security model and permission set design
- CI/CD strategy and deployment planning
- Reporting and analytics solution design
- Product model definition and pricing methodology (ASM)
- Integration architecture and system interoperability
- Data model design and object relationships
Implement20%- Non-functional requirements implementation (performance, scalability, etc.)
- Integration implementation (Integration Procedures, Data Mappers, Orchestration)
- Security and sharing configuration implementation
- CI/CD implementation and deployment support
- Data migration strategy based on Media Cloud data model

Salesforce Media Cloud Accredited Professional Sample Questions:

A broadcaster, who has implemented Media Cloud, wants to have a comparative view of planned versus actual revenue based on actual impressions.
In which two ways can a Consultant obtain both planned and actual revenue amounts?
Choose 2 answers

  • A. Planned revenue from Media Cloud and actuals from Ad Server
  • B. Planned revenue and actuals from Media Cloud
  • C. Planned revenue and actuals from Ad Server
  • D. Planned revenue from Ad Server and actuals from Media Cloud
Reveal Solution  Discussion  0

Correct Answer: A,B  🗳️

Explanation: Only visible for Pass4sures members. You can sign-up / login (it's free).

An Administrator is mapping a user to Media Cloud personas. In the current role, the user builds media plans from request for proposals (RFPs), reviews past performance to gain insights, and proposes proactive solutions.
To which persona should the user be mapped?

  • A. Media Planner
  • B. Ad Ops
  • C. Yield Manager
  • D. Designer
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

Explanation: Only visible for Pass4sures members. You can sign-up / login (it's free).

A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the Salesforce account page for advertisers and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business.
What should a Consultant configure or implement to solve for this use case?

  • A. Clone one of the flex cards included in ASM and customize the parameters to display a Marketing Cloud Intelligence dashboard.
  • B. Configure the Ad Delivery Connector for CRM Analytics and set up an embedded CRM dashboard.
  • C. Integrate digital delivery sources to Big Query or Snowflake, connect Tableau to the data warehouse, and then set up an embedded Tableau dashboard on the account page.
  • D. Use integration procedures to build a custom connection to the ad server to bring delivery data into the Ad Delivery object and set up a report chart on the account page.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

Explanation: Only visible for Pass4sures members. You can sign-up / login (it's free).

A Media Cloud customer is already running Advertising Sales Management (ASM) on an org and wants to upgrade from an older release to a newer release.
What should a Consultant do before migration?

  • A. Activate Custom Lightning Web Components and FlexCards
  • B. Take a backup of any customized or modified older ASM components
  • C. Take a backup of any newer ASM components
  • D. Customize or modify the newer ASM components
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

Explanation: Only visible for Pass4sures members. You can sign-up / login (it's free).

Cloud Kicks is setting up a new instance for Media Cloud and their Sales Reps should only see opportunities that they have created. When Sales Managers run reports, they need to see the data for all the reps that report to them.
How should a Consultant set this up?

  • A. Set the organization wide default (OWD) for the Opportunity object to private. Set up the role hierarchy to ensure Managers can see the records owned by users below them in the role hierarchy.
  • B. Set the organization wide default (OWD) for the Opportunity object to public. Use Apex Sharing to ensure Manager's can see the records owned by users below them in the role hierarchy.
  • C. Set the organization wide default (OWD) for the Opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.
  • D. Set the organization wide default (OWD) for the Opportunity object to private. Use sharing rules to share records owned by Sales Reps that are below the Manager in the role hierarchy.
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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